Defend Our Future More than Halfway Toward 100,000 Pledge Goal
Campaign to Drive Millennials to Vote on Climate Issues on Track to Surpass Goal Weeks Before Election Day
Contact:
Keith Gaby, 202-572-3336, kgaby@edf.org
Mark Eddy, 720-201-4251, marke@markeddycomm.com
Defend Our Future is employing a mix of groundbreaking digital, social and data targeting technologies, along with traditional boots-on-the-ground organizing, to collect the pledges from potential voters. The non-partisan campaign will serve as a test run for a larger, national effort in future election cycles. The campaign’s website is defendourfuture.org.
The message of Defend Our Future focuses on empowerment for voters under 35. Younger voters represent the leading edge of a growing demographic wave that is far more supportive of climate action than older cohorts of voters. Colorado organizers are on the ground at Colorado State University and University of Colorado, Boulder.
“Millennials are the ones who must live with the consequences of climate change,” Prevost said. “They have the power to tell elected leaders, candidates and policymakers that they want action. This campaign is designed to help them harness that power.”
One of the world’s leading international nonprofit organizations, Environmental Defense Fund (edf.org) creates transformational solutions to the most serious environmental problems. To do so, EDF links science, economics, law, and innovative private-sector partnerships. With more than 3 million members and offices in the United States, China, Mexico, Indonesia and the European Union, EDF’s scientists, economists, attorneys and policy experts are working in 28 countries to turn our solutions into action. Connect with us on Twitter @EnvDefenseFund
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